10 Ways Visual Marketing Increases Response

10 Ways Visual Marketing Increases Response

Humans Are Easy The visual effect of a sales promotion offer creates an immediate emotional response from consumers. Oxytocin levels in the brain are often increased creating a higher level of happiness when a consumer sees a sales promotional offer. Visual content is...
Consumer Sales Promotion Tools: An Inside Look

Consumer Sales Promotion Tools: An Inside Look

Creating an effective sales promotion campaign requires that you begin with a marketing plan to establish your product or brand’s market segments, competitive set, industry trends, and buying process. Once you thoroughly understand all the steps your customer takes in...
Examples of Sales Promotion and Marketing Strategy

Examples of Sales Promotion and Marketing Strategy

  When a brand’s marketing strategy is established, sales promotion campaigns are often developed to create awareness and motivate people to take an action. Brand image is paramount; finding a balance between image and promotional execution is the challenge....