80/20 Rule Both Saves And Kicks Butt In Business

80/20 Rule Both Saves And Kicks Butt In Business

What’s Urgent Versus Important The 80/20 rule, also known as the Pareto Principle saved my career many times.  The first time Pareto saved my butt I had been working a Marketing Manager at a time when an economic downturn occurred The business shift had...
Examples of Sales Promotion and Marketing Strategy

Examples of Sales Promotion and Marketing Strategy

  When a brand’s marketing strategy is established, sales promotion campaigns are often developed to create awareness and motivate people to take an action. Brand image is paramount; finding a balance between image and promotional execution is the challenge....