Grab your customer’s attention and engage them with your brand by extending the customer experience using contests & sweepstakes Eighty-five percent of decision-making is based on emotion...
Tag: Sweepstakes
I have been in business for 24 years. The promotion of my business is an important part of my daily plan for maintaining and growing my business. If I’m not working on bringing in clients or...
Every business owner wants to attract attention effectively to maximize their marketing budgets. As you’ve seen on this site over and over again, the right sales promotion attracts attention. And...
WIN! A headline the gets our attention, especially if it focuses our eye on the prize, and it’s something we suddenly can’t live without. Creating an immediate emotional connection breaks the...
The objective of sales promotion is to change behavior. Stimulating consumer behavior by getting people to kick their brand habits is not easy. It often takes a new stimulus to get consumers to...
Loosely defined, incentives are any program that rewards a desired behavior with cash, points or prizes. While many salary and executive bonus programs are classified as incentive programs, today I...