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Sales Promotion Strategies

Would Penetration Pricing Work for your Next Promotion?

As a business owner or manager, you are always looking to develop new products and programs that will grow your business. Unfortunately cutting through the competitive clutter can at times be extremely difficult. We all want to increase market share. It is how we stay...

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Marketing Promotions

Trade Show Marketing Tips

Is your trade show marketing designed for successful participation that will grow your business? Seems like a no-brainer, right? But many companies that participate in a trade shows don’t have a plan for success. Okay, maybe they have a booth, maybe they have some...

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5 Habits for Reinforcing the Power of Positive Thinking

I’ve always been a positive thinking individual. My parents say I “came out” that way. I don’t think that’s true but it does seem to be in my DNA. My family life was a positive, balanced one overall. My father was and is the eternal optimist. He feels he can “will”...

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