Sales Promotion Strategies

How a Brand Used Sales Promotion To Increase Global Sales

The Adidas Brand used sales promotion to increase global sales and marketing to become the fastest growing brand of 2017. This … [Read More...]

8 Great Urban Marketing Tactics

Understanding your target market is key in developing any successful marketing campaign. And one place to start is are you developing a … [Read More...]

Product Sampling Marketing

Product sampling marketing campaigns provide immediate value and have a long-lasting impact on sales compared to other sales promotion … [Read More...]


How Demographic Transition Relies On Emotional Data Science

People Need To Feel It To Buy It The demographic transition relies on emotional data science more and more as Millennials surpass Baby … [Read More...]

Growing Sales with Effective Lead Generation Strategy (do I know who you are?)

A primary outcome objective for many promotional marketing programs is lead generation. But what is lead generation? Basically, it means … [Read More...]

LGBTQ Promotions and Inclusive Marketing Gain Acceptance

In recent years a substantial increase in recognizable brands supporting the LGBTQ community in their marketing efforts has surfaced. Just a … [Read More...]

Marketing Promotions

CSR Instructional Videos Inspire Action (Social Responsibility Promotes Growth)

Co-Create Value For Your Business and The World Corporate Social Responsibility (CSR) instructional videos inspire action among everyone … [Read More...]

Brandless Brand Marketing To Millennials (A Case Study)

  With nearly $50 Million from Venture Capitalist the Brandless brand marketing to Millennials touches upon all the right hot … [Read More...]

Personalized Promotional Items Are Long Lasting Brand Builder

I am always amazed at the promotional products I receive at trade shows that make no sense at all. The promotional item may be a very good … [Read More...]