Promotional items are an integral part of marketing programs because they cut through the clutter (I know it’s cliché, but it’s true) of a very crowded media environment. Promotional items have...

Your company is well established, you have a good product mix with good sales but your products are not totally unique. There was always some local competition but now the internet is making the...

Sales promotion is an integral part of most any marketing campaign  that is trying to drive sales now. It’s not for building brand image as it should be dedicated to creating a change of attitude...

To introduce the best incentive program for your business you first want to determine what you are trying to achieve. Are you looking for employee engagement? Increased employee recognition?...

A promotional item is a very important representation of your brand and company when you give it to a prospect or client. You want to make sure that your printed promotional item is of high quality...

Today we are all inundated with advertising messages, from the more traditional media outlets (radio, TV, newspaper) to social media messages. So you may ask the question, “do I really need...