It really doesn’t matter what type of business you have, you want to keep your existing customers coming back to you time and time again. Unless your business model is so unique that you don’t...
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Marketing promotion is synonymous with sales promotion. It is a key element within your marketing or promotional plan for selling your product or service. When developing your marketing promotion you...
If you have a multi-generational workforce then a corporate incentive program is an essential tool in your arsenal to keep your employees engaged and motivated. In the 1950’s, 1960’s and even...
Customers return for the value they get from your product, and the trust you have established with them. The value-added customer loyalty program extends the features of your ongoing relationship to...
If you haven’t heard about the health care consumer incentive trend yet, soon you may be adjusting your strategy to jump on the bandwagon. Many consumer goods and service industry providers, such...
I was interviewed on a local radio show recently about Entrepreneurship: Staying the Course. The purpose of the interview was to help local businesses understand what it takes to stay in business....