The goal of a sponsorship investment is to harness the passion generated by the relationship to build awareness, differentiate your product from the competition and reach new market...
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[caption id="attachment_1776" align="alignright" width="150"] Consumers are suffering Loyalty Fatigue; becoming bored with programs that don't provide value[/caption] Welcome to the world of...
As a business owner/entrepreneur I do understand the need to make sure that my target audience knows who I am and what I do. As a marketing professional I understand the need for the branded...
With the right sponsorship partners, there are countless opportunities to creatively reach new customer segments and enhance your brand’s positioning. Sponsorship promotional marketing...
Ignite Emotional Receptors With Your Sweepstakes Reward Program
Surrender, but don't give yourself away. Here's a twist to the lyrics of a popular rock song, developing a creative sweepstakes prize structure vs. giving your product away will have prospects...
Maximizing the organization's innovative capacity requires that management creates a culture where people are encouraged to be their best, and perform their best. Incentive based promotional programs...