Category: Sales Promotion Strategies

Everyone Is Searching For Answers Searching the net for a blog to solve a problem, answer a question or to discover a new idea to improve one's situation has become a national pastime. Be it for a...

I don’t know about you, but I still like receiving magazines in their printed format. It's nice being able to take my time pouring over the content. I don’t like everything to be digital. And...

Instagram influencers are a great resource when you want to promote your brand. But how do you find them and how do you know when they are worthwhile?

First Step To Product Marketing Success When you start by answering the question 'how to sell a product to a niche market customer segment' you open the door to many more questions. Your product...

Companies strive to have strong brand relevance for their target audience so that they can connect and do business. Be it in a business to business environment or a business to consumer environment....

The Two-Second Rule There are many reasons why sales promotion print ads are different than traditional print ads. Primarily, there is often more detail about the promotional offer that needs to be...