Business Planning Gets Results When developing a marketing budget, sales promotional offers fit right in.  By its nature, a sales promotion is designed to inform, persuade and remind buyers to buy...

 We’ve said this before, everyone likes something for “FREE” and that’s what giveaways are, a free gift. If you’ve thought through your branded gifts then the recipient says “thank...

  The sole objective of your sales promotion landing page is to convert! [caption id="attachment_45251" align="alignleft" width="269"] With a simple landing page design, you overcome the...

The Two-Second Rule There are many reasons why sales promotion print ads are different than traditional print ads. Primarily, there is often more detail about the promotional offer that needs to be...

Each person in any business or profession needs to think of themselves as if they were in sales. Because the success of the company depends on everyone selling the same story. I learned this very...

Expanding Perspectives In A Changing Tech Environment Online design contests have opened up a new opportunity for businesses to use a sales promotion technique to outsource design projects. [caption...