What's Urgent Versus Important The 80/20 rule, also known as the Pareto Principle saved my career many times. The first time Pareto saved my butt I had been working a Marketing Manager at a time...
Tag: marketing
Brand marketing is represented in everything a company does down to the Goddie Bags you deliver. It may seem a little over the top but here is some important advice. Always strategize how to use...
Humans Are Easy The visual effect of a sales promotion offer creates an immediate emotional response from consumers. [caption id="attachment_45769" align="alignright" width="150"] Because ninety...
Product sampling marketing campaigns provide immediate value. They also have a long-lasting impact on sales compared to other sales promotion techniques. You can track the value of this type of...
The sole objective of your sales promotion landing page is to convert! [caption id="attachment_45251" align="alignleft" width="269"] With a simple landing page design, you overcome the...
First Step To Product Marketing Success When you start by answering the question 'how to sell a product to a niche market customer segment' you open the door to many more questions. Your product...