Trade Sales Promotion Tools: Non-Financial Options

Trade Sales Promotion Tools: Non-Financial Options

Sales promotions directed at the distribution channel are known as trade promotions. A trade sales promotion essential works on the retailer, encouraging the retailer to promote your product over the competitor’s product. There are many ways in which you can use...
Drive Sales With Rewards Programs

Drive Sales With Rewards Programs

An astonishing 74% of US businesses use Incentive Rewards to drive sales.  This sales promotion technique, defined as the use of non-cash rewards to promote a sale, is a value-added approach that often gives companies a competitive edge.  In an age of intense...