How to Build Successful Loyalty Programs

How to Build Successful Loyalty Programs

Even before you get the first customers for your business you need to be thinking about how you are going to build your customer loyalty programs. How will you convey the value and benefits of using your products or services over those of a competitor? What incentive...
Increase Customer Loyalty with Reward Programs

Increase Customer Loyalty with Reward Programs

If you’re in business you know that it is easier and less expensive to keep an existing customer than bringing in a new one. There isn’t a definitive cost but most experts agree it takes between 4 and 10 times more to acquire a new customer than it does to keep the...
Effective Employee Incentive Programs

Effective Employee Incentive Programs

In today’s competitive job market being a great place to work can increase the chances for hiring a great employee and keeping them for the long term. I don’t know the statistics of companies with employee incentive programs but I’d be surprised if the top 100...