Sales Promotion Strategies

8 Great Urban Marketing Tactics

Understanding your target market is key in developing any successful marketing campaign. And one place to start is are you developing a rural or urban marketing initiative. Rural marketing programs have typically been geared toward a blue collar and lower income...

Product Sampling Marketing

Product sampling marketing campaigns provide immediate value and have a long-lasting impact on sales compared to other sales promotion techniques. The value of a free sample delivery campaign may be tracked for a year or longer, while a value-added coupon’s impact may...

How To Promote A Successful Kiosk

Knowing how to promote a successful kiosk can get you a piece of the specialty retail industry, which generates an amazing $12 billion annually. I once heard Martha Stewart speak on a talk show appearance about how she got her start selling pies at a bake sale. After...

9 Ways Point of Sale Systems Can Boost Sales

More than a simple cash register transaction, there are at least 9 ways Point Of Sale Systems can boost sales and retain customers. By way of definition, a Point of Sale system replaces the cash register at retail check-out. Typically there is a computer and a...

Holidays 2016 Promotional Planning Strategies

Online Marketplaces Drive Big Changes Now is the time to quickly implement your holidays 2016 promotional planning strategies. Amazon Prime Day, held in July, changed shopping patterns this year. They motivated consumers to shop often and early to get the best deal...