Have you ever been hypnotized into watching the Shopping network as you scan around to see what’s on TV? I’ll admit it, lately I have been tuning in to learn how they do what they do so well. I...
Category: Tools & Resources
Even the extremely successful new product launch geniuses of Apple computer suffered from ‘bendgate’ soon after the launch of the iPhone 6. If you are ever involved in a new product development...
The results are in and the findings are an astounding 82% of purchase decisions are being made in store. This number has risen from 76% from the study done in 2012 by the Point Of Purchase...
A promotional item is a key tool in your business marketing arsenal. But what is a promotional item? According to Wikipedia it is “promotional merchandise, promotional items, promotional products,...
Grab your customer’s attention and engage them with your brand by extending the customer experience using contests & sweepstakes Eighty-five percent of decision-making is based on emotion...
Sales promotions directed at the distribution channel are known as trade promotions. A trade sales promotion essential works on the retailer, encouraging the retailer to promote your product over the...
