When I first began my career the 4ps of marketing were constantly drilled into me. Those 4ps being: Product, Place, Price and Promotion. Understanding and developing those 4ps helped you to...
Category: Marketing Promotions
A cost-effective element in your marketing plan for increasing brand awareness, customer engagement and broadening your overall reach are contests and sweepstakes. Obviously, consumers are attracted...
One out of four credit card holders have become a fan, friend, or follower of their card brand issuer, according to Synergistics Research Corp. Access to rewards, special promotions and financial...
Every business owner wants to attract attention effectively to maximize their marketing budgets. As you’ve seen on this site over and over again, the right sales promotion attracts attention. And...
Marketing promotion is synonymous with sales promotion. It is a key element within your marketing or promotional plan for selling your product or service. When developing your marketing promotion you...
With the right sponsorship partners, there are countless opportunities to creatively reach new customer segments and enhance your brand’s positioning. Sponsorship promotional marketing...
