How to Write an Effective Sales Pitch

How to Write an Effective Sales Pitch

Each person in any business or profession needs to think of themselves as if they were in sales. Because the success of the company depends on everyone selling the same story. I learned this very early on in my career. I walked into a business and the receptionist was...
Would Penetration Pricing Work for your Next Promotion?

Would Penetration Pricing Work for your Next Promotion?

As a business owner or manager, you are always looking to develop new products and programs that will grow your business. Unfortunately cutting through the competitive clutter can at times be extremely difficult. We all want to increase market share. It is how we stay...